Written by Travis Pryor, Digital Account Strategist
Generating web traffic is a good thing.
Generating the right people is a better thing.
Generating the right people who are engaged is priceless.
persona research, content, social media, competitive analysis, inbound marketing, digital marketing, strategy
Written by Travis Pryor, Digital Account Strategist
Have you ever had a conversation like this?
“Mr. Boss man, we need to invest some financial resources into this new shiny tool.”
“Mr. Employee,...
For the last post of our Digital Marketing Series, we decided to tackle today’s marketing giant: social media. Social media has exploded onto the marketing scene in the past few years. Companies...
content, Digital Marketing Series, customer personas, social media, competitive analysis, inbound marketing, digital marketing
If you have been following our Digital Marketing Series, you shold now know the importance of customer personas and what they represent. However, it’s just as important to know your competitors? By...
content, Digital Marketing Series, customer personas, social media, competitive analysis, inbound marketing, digital marketing
In order to make the right marketing decisions for your company, it’s crucial to identify your ideal customer. Not everyone is your audience, so it’s important to pinpoint who to target, as well as...
