In order to make the right marketing decisions for your company, it’s crucial to identify your ideal customer. Not everyone is your audience, so it’s important to pinpoint who to target, as well as...
content, Digital Marketing Series, customer personas, social media, competitive analysis, inbound marketing, digital marketing
Digital Marketing Series: Introduction
At Bitwise, we create active partnerships with each one of our clients, by understanding their business model, goals, needs and target audiences in order to craft strategic solutions. Something we...
content, creative, website design, responsive design, inbound marketing, digital marketing, branding
(Quality) Content Marketing is King
If you’re in any sort of business that involves marketing, communication, or social networking- basically any business nowadays- you’ve probably he ard that content is king. Seth Godin, author of...
Bitwise Solutions is one of the longest standing web development and web design firms in the Midwest. As a web service provider, we recognize just how crucial it is to stay innovative and original....
Four Methods to Creating A More Usable Website
Whatever the purpose of your website, usability is an aspect that cannot be ignored. No matter what your business, one of your primary concerns is attracting more visitors to your site. Usability in...